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You only pay when you rank on page one.

Most agencies charge a monthly retainer whether your rankings move or not. We don't. You pay based on where your keywords actually land — nothing more.

Page 1

OR YOU DON'T PAY

15+

KEYWORDS MINIMUM

Position-based

PRICING PER KEYWORD

Zero

RETAINER FEES

THE MODEL

Pay for position. Not promises.

No retainers. No monthly fees for keywords that haven't moved. Here's exactly how the model works.

MINIMUM KEYWORDS

15 keywords

Scale to 50 keywords for expanded coverage and a higher monthly cap.

COMMITMENT

12 months

Durable rankings take time. We require a 12-month agreement to deliver results that last.

BILLING

End of month

Rankings verified, report sent, invoice follows. You see the proof before you pay.

MONTHLY CAP

Set at onboarding

Your maximum monthly exposure is agreed before the campaign launches, based on your keyword tier.

WHO THIS IS FOR

This isn't right for every business.

The model works best where organic search drives real buying decisions. If your customers Google before they call, you should be on that first page, and you should only pay when you are.

If you're not on page one, you're not in the conversation.

Service businesses

Contractors, medical practices, law firms, financial advisors, consultants. Businesses where a first-page ranking means inbound calls from ready buyers.

Experience and hospitality businesses

Lodges, charter operators, tour guides, fishing outfitters. Businesses where a traveler searching with intent should find you — not your competitor.

Local and regional businesses

If your market is defined by geography, first-page rankings in that geography are worth more than any ad campaign you can run.

Businesses done paying for rankings they don't have

If you've paid a retainer for months with nothing to show for it, this model was built for you.

Find out if your market is a fit

The discovery call takes 30 minutes. We'll look at your current rankings, your market, and whether the model makes sense for your business. No pitch deck. No pressure.

COMMON QUESTIONS

What people ask before they book.

What counts as page one?

Positions 1 through 10 on Google for a given keyword. Position matters within that range — keywords in positions 1 and 2 are billed at a higher rate than 8 or 9, because the traffic difference is significant.

What if none of my keywords rank in a given month?

You don't pay a performance fee that month. A one-time setup fee covers the launch of your campaign. From there, you only pay for what ranks.

Why a 12-month commitment?

We send a verified ranking report before the invoice is generated. You can cross-reference positions yourself in Google Search Console or any rank tracking tool.

How do I know the rankings are real?

Anyone promising first-page results in 30 days is either targeting keywords with no traffic or using tactics that will get your site penalized. We build rankings that compound over time, and that requires a real engagement window.

Can I add keywords after we start?

Yes. Additions are discussed during the engagement and are subject to updated cap agreements.

HOW IT WORKS

Performance-based rankings, built around results you can verify.

No retainers. No monthly fees for keywords that haven't moved. Here's exactly how the model works.

We select your keywords together

You choose a minimum of 15 target keywords based on what your customers are actually searching. We advise on competitiveness, search volume, and commercial intent to build a list worth ranking for.

01

We do the work

Technical optimization, on-page content, and authority building. You don't manage any of it. We handle execution and report on progress throughout the engagement.

02

You pay based on where you land

At the end of each month, we send a verified ranking report. Keywords that reached page one are billed by position. Position one costs more than position nine. Keywords that haven't ranked cost nothing.

03

Your bill is capped

We set a maximum monthly cap based on your keyword tier before the campaign launches. You always know your ceiling before you know your floor. No surprises.

04

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